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A man on a street beside a bin, holding a used plastic packet, deciding whether to throw it away.

Why we throw plastic in garbage?

If his plastic had money, will he still throw it?

“People throw plastic in garbage because they don’t get money for it. But people do not throw money in garbage.”Mohak Gupta, Founder

As I went camping colony to colony with rewards, I realised that people were more than happy to collect and carry their plastic waste to our camps. The satisfaction from getting rewarded far outweighed the effort of carrying it to our collection camps.

  • A collection camp in a Delhi NCR colony, residents bringing their household plastic in bags.
    Colony camp, Delhi NCR
  • Residents queuing at a GreenKoin collection camp to weigh their plastic.
    Colony camp, Delhi NCR
  • Sacks of collected household plastic at a GreenKoin camp.
    Colony camp, Delhi NCR
  • A resident handing over stored plastic in exchange for rewards.
    Colony camp, Delhi NCR
  • The GreenKoin team at work during a colony collection camp.
    Colony camp, Delhi NCR
  • Plastic being sorted and weighed at a GreenKoin camp.
    Colony camp, Delhi NCR
  • Collected household plastic loaded for transport from a camp.
    Colony camp, Delhi NCR
  • Moving collected plastic out of a colony after a GreenKoin camp.
    Colony camp, Delhi NCR

GreenKoin field camps across Safdarjung, Pushp Vihar, Saket and Noida.

“People think plastic garbage is harmful only for fish. They have no idea what their garbage could do to them. And because there are no fish in most places, they don’t feel the danger.”
  • An apple shot through with fragments of plastic.
  • A potato shot through with fragments of plastic.
  • An egg shot through with fragments of plastic.
  • A banana shot through with fragments of plastic.
  • A fish shot through with fragments of plastic.

The danger does not stop at the sea. It arrives on the plate. See what scientists have found ↗

“And the habit is so universal even today’s kids throw just like that.”

On 23 December 2017 at Thyagraj Stadium in New Delhi, 5,003 students from over 35 schools formed the largest human image of an organ, a lung. The event was organised by the Lung Care Foundation and it set a Guinness World Record, passing marks previously held by China and the UAE. Our team, then under the brand OXIFY, supported it as Ethical Waste Management partners. We collected 15,000+ water bottles and tetra packs that students and others had littered across the stadium, and disposed of them ethically.

Five thousand children gathered to stand against pollution, and left fifteen thousand bottles behind them. Not one of them was careless. The habit is simply that deep. That contradiction is where Silverit started.

  • Framed Guinness World Records certificate for the largest human image of an organ.
  • Framed Guinness World Records and Lung Care Foundation certificates of participation.
  • Students in coloured overalls forming the human lung image at Thyagraj Stadium.
    Thyagraj Stadium · 23 December 2017
  • The stadium formation seen from the stands during the record attempt.
    Thyagraj Stadium · 23 December 2017
  • Students assembled on the field during the pollution awareness event.
    Thyagraj Stadium · 23 December 2017
  • The stadium after the event, littered with water bottles and tetra packs.
    Thyagraj Stadium · 23 December 2017

We exist to make plastic precious so that it can be collected for recycling, from garbage home

We exist to give families the power to Silverit.

The Plastic2GiftCard Challenge badge above a table of branded household plastic packs on a Silverit coin.

Meet Us

  • Mohak Gupta

    Mohak Gupta

    Founder

    Mohak first founded GreenKoin and OXIFY. Under these banners he gained priceless insights on plastic and its relationship with humans and brands. Having arrived at the solution after meeting more than 10,000 families, he founded Silverit.

    mohak@silverit.app+91 99 5311 2611

  • Radhika Das

    Radhika Das

    Silver Library Educator & Comms

    Journalist and sustainability crusader with 25 years experience. Writes the lessons students learn from.

Silverit Technologies, 4th Floor, Regus Business Center, Rectangle 1, Saket, New Delhi 110017.

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